Larkin25 Branding & Marketing Materials
Client:
Larkin25
Project:
Larkin25
Responsibility:
Brand Design & Marketing Materials
Larkin25 was series of over 50 events celebrating 25 years since the death of the poet Philip Larkin. The brief was to design an identity that would bring Larkin out of the stuffy library environment and to a wider audience. The logo reflects Larkin’s love of jazz music in the typography, which is very much of his era, also implemented within the design are his iconic spectacles.
We designed a variety of marketing materials for the festival including brochures, maps, books, website and exhibition graphics.
Also see Amy Johnson Festival, Contains Strong Language and Humber Mouth Literature Festival for other examples of festival branding and design.